TechSpeak By Sankalp

  PROS AND CONS OF E-COMMERCE E- commerce(Electronic commerce) is the business of buying and selling things over the internet. E-Commerce operates in four of the major market segments  Business to business B2B Business to customer  B2C Customer to customer C2C Customer to business C2B Advantages of e-commerce  To the small business- to set up a shop or showroom and to maintain it requires a use investment and because of the online business facility, a small business can be set up with very little investment this give power to small businessman/businesswoman. Saves time- either we talk about the seller of the customer online shopping saves their time. Going to the market shop to shop requires more time and effort as compared to online shopping. Time flexibility- the services as we know are available 24/7 so the customers can view and shop products whenever they wish to. Comparison - customers can compare a large number of products easily and quickly w...

  TOP 5 CODING LANGUAGE A person new to the field of programming, is always faced with a choice or more of a dilemma regarding ‘from where to start?’. In the universe of computers, coding languages are quite extensive with around 600 coding languages currently in existence, and many more coming up with every single passing day. The most popular ones are the engines that drive almost every consumer application, the most basic of the consumer electronics that we see around us, and as well as the most humongous of the industrial machinery. While starting as a newbie program developer, one has to identify which coding language to explore from amongst the immense sea of programming platforms according to one’s own needs, uses, and career goals that one has in mind. Every programming language has its own feature set and a plethora of various complexities that one needs to understand in order to use it as a tool working on its complete potential. Here are 5 of the most popular of such cod...

  E-LEARNING: The Reds and Greens Times are changing and so are the ways of imparting education. And that is how the augment of online learning on the scene of modes of delivery of education took place. Earlier the modes of digital education were confined to the closed doors of auditoriums within schools and colleges but have now broken free and transpired in the personal spaces of individuals. The homes and places of comfort that were earlier unimaginable for imparting knowledge and other things of importance whether it be concerned with new areas of leisure and hobbies are now catering to an established regime of filling up the gap left by the absence of traditional classrooms. And while going through the Covid-19 pandemic, it can be seen as a phenomenon widely being adopted all around the world. As E-learning being the only feasible option in the current dreadful times, it has been observed that the opinions of the general population are hugely divided into the benefits and flaw...

  Pace to Ace an Online Interview In the era of work from home and technology, Online  Interviews are commonly conducted. Online interviews are conducted using several platforms such as email,  video conference prerecorded tests, etc several techniques may be used to ace the online interview.  Tips to ace an Online Interview 1 ) Research the company and designation Before the Interview, one must know about the company and regarding designation  which develops confidence as well as gives you a rhythm to Ace the Interview 2) Test the tech The interviewee must test all the perspective of technology used while online Interview such as video, sound, internet connection so that hurdle free Interview can be done and also must have technical knowledge regarding that platform to solve if any difficulty faced during an online interview  3) Distraction Free for Hurdle free Interview Pick the interview spot wisely which helps to avoid distractions and have well lightin...

  CONTRIBUTION OF TECHNOLOGY IN EDUCATION The age we are living in is completely technology-driven and there is no fact otherwise. Businesses, jobs, education, hospitals, sports, and the list goes on. Every component of the modern world is directly or indirectly dependent upon the advances of technology. Education is one such sector. Education is the foundation for creating the super world mankind dreams of. Education is no exception when we speak of various sectors being dependent upon technology. Technology has rapidly changed the ways of teaching and learning. Every year, teaching methods are modified along with major-minor modifications in technology. Educational Institutes are investing vast amounts to bring the finest of technologies into their campuses.  Visual learning is one of the biggest benefits of technology. Computers and projectors allow students to have a better understanding of concepts that were taught passively through texts. Virtual reality has made it poss...

  Content Marketing Content Marketing is a technique of storytelling that marketers employ to pass along relevant and valuable information to its customer. It is a tool to engage customers through the art of storytelling in the form of audio, visual, print, and many more. Content Marketing came into the picture to enforce valuable information amongst the target audience. Content Marketing Institute defines- "Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a well-defined audience and to drive profitable customer action ". This definition emphasizes on delivery of valuable, relevant, and consistent. These three elements are glaringly absent in traditional marketing. Traditional Marketing emphasizes push strategy; to market products that are being produced, putting efforts into the features, the need to buy is largely inconsistent in the targeting of customers. History of Co...

  Email Marketing                                                                                     Email marketing is a highly effective digital marketing strategy that involves sending emails to prospects and customers. Effective marketing emails convert prospects into customers and turn one-time buyers into loyal, raving fans. It’s the most direct and effective way of connecting and engaging with your leads, nurturing them, and turning them into customers, consistently winning out over all other marketing channels. In its broadest sense, every email sent to a potential or current customer could be considered as email marketing. It usually involves using email to send advertisements,...

  PAY PER CLICK (PPC) ADVERTISING The world today is going all digital. From a pencil to a car, everything is available online. The internet has enabled us to find our quick fixes with just a click. Given the recent dreadful turns when the COVID-19 disease has put the whole world into lockdown the only convenient means to satisfy our needs is available in the digital world. Businesses especially, now more than ever are giving substantial gravity to internet marketing. A striking tool in internet marketing is PAY-PER-CLICK (PPC) ADVERTISING. You must have acknowledged that when you search for something on the internet certain links appear on top in the form of ads or you must have encountered pop-up ads while surfing the internet. That is PPC ADVERTISING.  PPC Advertising is a model of internet marketing under which organizations could promote and advertise their products and services online in the form of an ad and every time their ad is clicked upon by the users they have to ...

  Machine Learning                                                      Machine learning (ML) is the study of computer algorithms . It is a subset of artificial intelligence. To make predictions and decisions, machine learning algorithms build a  mathematical model  based on sample data, known as " training data ". Machine learning focuses on making predictions using computers , so it is closely related to  computational statistics . Machine learning algorithms are used in a wide variety of applications, such as  email filtering ,  computer vision , etc. It involves computers discovering how they can perform tasks without being explicitly programmed. It also involves computers learning from data ...